Friday, 27 March 2015

Nike Air Max 1 Launch Johannesburg


Yesterday, being Thursday 26th of March, was the launch and after party of the Nike Air Max 1 in Johannesburg. The event brought together energetic beings and lovers of the brand at The Alexandre Theatre, Braamfontein. Remember I said all the cool kids hang in Braamfontein? HERE



A  little history on Nike Air Max. "Nike Air came about in 1987 when designer Tinker Hatfield, who is also a trained architect, sought to make air visible. Giving the already existing Nike Air which runners were already used to more cushioning with improved technology."

"Tinker Hatfield was inspired by the Centre Pompidou, with it's exposed skeleton of brightly coloured tubes. Even thou Tinker Hatfield is in the forefront of the evolution behind Nike's Visible Air, it was also designed by David Forland Nike's director of cushioning innovation. David Forland created the first prototype of Visible Air with his own hands. Hence forth, the renowned thin and thinner soles of Nike Air became thick, and thicker as the pursuit for increased air in the sole began." (cited from http://www.teeteeiswithme.com/2015/03/the-evolution-of-nikes-visible-air/)
Images courtesy of nike.com and teeteeiswithme.com.

Images from the after party.

Myself and a friend, Anke.

The ever gorgeous Minnie Dlamini.
Notice any resemblance? I keep getting "Oh you look like her" a lot. Lol.
Oh! And notice the guy behind us. Lol.
Open bar.



Amazing how it's already the end of the weekend right? So little time and a whole lot to do! I hope your weekend will be more exciting than mine, cos I'm pretty excited especially for this weekend!
Have fun guys, and have stay safe!

XOXO.




2 comments:

  1. I never went to attend any occasion there yet my friend has gone to couple of corporate events there and he let me know that arrangements done there for occasion were simply great.

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    1. Yes it is. Creative environment too.
      Thank you for reading and commenting on my blog. :) stay tuned for more posts.

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